How do estate agents value properties?

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Fear is a driving factor in any human being’s decision making process. Many homeowners avoid getting their property valued by professionals due to the fear that they will be pressured in to selling. 

Estate agency has developed a bad reputation. But, we’re at a turning point where there are now many smaller, independent agents driving change in the industry. And we’re one of them.

Transparency is key to that drive, so let us talk you through exactly what happens when you arrange to have your home valued by Sims Williams.

Thinking about a valuation

Getting what is possibly your largest asset valued on a regular basis is important. Whether the reason is a remortgage, estate planning  or plain and simple curiosity, you should always have the knowledge of your home’s value.

Online valuation tools can be extremely useful for keeping track of your property’s value. However, whilst these tools give a great indication, the true value of your property can only be determined by a professional visit. There are often elements of your home that an online tool doesn’t take in to consideration, such as spend and quality of improvement, so it is important to arrange for an estate agent to provide you with a valuation whenever your circumstances change. 

When it comes to moving home, the process of ‘considering moving’ to actually being ‘ready to move’ can take months, or even years. It’s not always an easy decision. 

Regardless of the reason, our professionals will never pressure you in to marketing your home for sale. Not only would that contribute towards the industry stigma we are fighting so hard to change; but, from a business perspective, it makes no sense to try and compel someone who doesn’t want to sell, in to selling. This would lead to a higher fall-through rate, with sellers changing their minds; and since estate agents don’t get paid until a sale completes, all that marketing of homes with no real desire to sell would become extremely costly! 

Booking your valuation

Valuations are booked over the phone. This is because our Property Consultants will need to gather information that will enable us to research your property’s value. This information is crucial to providing an accurate valuation.

We start by asking a few questions about your home: it’s accommodation, location, and condition. We will also ask if any alterations or improvements have been made over recent years, which may have impacted  the property’s value. 

Once we’ve gone through your property details, we will arrange a mutually convenient time for one of our experienced Property Consultants to visit your property.

During the appointment

 Our visit wiill normally take between 30-45 minutes.

Upon arrival we will introduce ourselves, have a chat about your reasons for requiring a valuation and outline the process. We will ask for you to give us a guided tour of your propert,  not forgetting gardens and outbuildings, and will take notes accordingly.

Next, we’ll present our views on value, based on current market conditions and backed up with comparable evidence (where available) of other recently sold properties. We’ll discuss any potential changes in the market and, if selling is your ultimate goal, we can also discuss what price your property should be marketed at. Asking prices can often vary depending on your timescales required for your move. 

Whilst we are always happy to try asking an initial higher figure, it is important to build in a timeframe to review the activity and adjust the price if necessary.

We will also outline our services and explain how our team of 30 and 4 office network will utilise our experience and knowledge to best promote your property to our extensive database, and online with the various portals and social media. 

After the valuation

Our visit will be followed up with an extensive market appraisal report for you to keep until such time as you are ready to take things further and look to market your property. Our consultants will not put pressure on you to market your property, but rather provide educational insights relevant to your personal situation.

With your consent, we will continue to keep you abreast of changes in your local property market via our newsletters and social media channels.

We’ll be ready when you are.

If you require an up-to-date valuation on your property, please do not hesitate to contact your local Sims Williams office.

Register with us

So we can keep you fully up to date

What our clients say


Excellent letting agent, Jo has been brilliant and lovely to deal with, the communication from her has been fantastic. The whole process of viewing the property to signing the tenancy was quick, efficient and smooth. Would highly recommend Sims Williams.
Rachael - Tenant - Oct 7th, 2022

Excellent and Professional Service

Excellent service from all staff at Sims Williams when renting my property. Prompt and helpful phone and email communication to guide me through the process and make everything much easier. Would highly recommend using Sims Williams.
Helen - Landlord - Jan 18th, 2022

Great Customer Service!

Emma and Helena at Sims Williams gave exemplary customer service. We dealt mainly with Emma. She responded to questions and emails in a very timely manner which was very helpful to us being out of town. She made sure we were kept informed during the purchasing process and was very effective in prompting others to help things to move forward. She is very polite and professional and is an asset to the Sims Williams team. Our overall experience was very positive and we will use their services again.
Zoe & Mark - Buyer - Jul 9th, 2021

Managing tenants

We have used Sims Williams for 11 years after buying the house from them. We have always found the staff efficient, helpful and courteous. If there were any problems with the tenants these were dealt with in a professional and satisfactory manner.
Robert - Landlord - Aug 15th, 2023

Professional and highly recommended

We have been with Sims Williams (Chichester branch and recently Bognor Regis) for many years and they look after our rented properties very well. The property/ Letting managers (David, Nicola, Jo & Sheila) are professional, helpful, good communication, excellent follow up and always put us at ease. We are very happy with their service and highly recommended them. Thank you for looking after us.
Gee- Landlord - Aug 18th, 2023


Really helpful and efficient. Nothing too much trouble. Excellent service. David Vawdrey is highly efficient and charming to deal with. thank you
Flora - Tenant - Jul 13th, 2020


I needed to rent a property in the Chichester area, while my new house is being built. David Vawdry of the Chichester office made this very easy for me, when I was experiencing considerable delays by my purchaser's solicitor, making it difficult for me to enter into a tenancy agreement. David Vawdry found a very suitable property at very short notice. I moved in several days ago and I am delighted with the property I have rented and have settled in very quickly.
Keith E - Tenant - Oct 5th, 2020


The whole process from start to finish was excellent service. I couldn’t recommend the team at Arundel more highly. A special mention to Emma Taylor who followed the final exchange through with much effort reviewing the chain that was below the buyers final completion. Well done with the final Result!
Robbie - Vendor - Dec 16th, 2020


We cannot speak highly enough of the ladies at the Millgate development. Jane and Marilyn were both so very helpful throughout the process. Thank you!
David- Buyer - Mar 15th, 2022

Good working with Sims

Thank you Sims for navigating our purchase of our new home in Arundel. They kept on the case and were cheerful and professional throughout. Thank you.
Chris & Sarah - Buyer - Nov 25th, 2022