Get your property sold for the best possible price in 2022

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Phew! This year’s property market, thus far, has been insane; however, the housing market is beginning to revert back to a ‘standard’ market from the hyper-busy market we’ve been experiencing throughout the course of 2022 so far.

With house prices rising at record speed since the pandemic began, the market has been at an all-time high with difficulties meeting buyer demand (in other words, too many buyers and not enough properties for sale!). Now the market is beginning to slow.

According to Rightmove, it is now expected that house price growth will slow to 7% for the rest of 2022, down from the 9.2% growth experienced thus far. For sellers, this means that there will be more sensitivity around price and more effort will need to be made to ensure the best possible price is achieved.

Here’s our top tips on making a price-sensitive market work to your advantage:

Set the right asking price

 In a buyer-lead market, where there are less new properties being listed, many estate agents may overvalue properties to try and win new business. It’s very easy to go with the agent who values your property the highest, but, more often than not, listing your property at higher than true market value can lead to longer time on the market and a tiresome wait for the right buyer. You may end up being encouraged to continually drop the price which leads buyers to believe they can bargain further.

Should you be successful in finding a buyer at above market value, it can be incredibly frustrating when a Surveyor or Mortgage Valuer down-values the property. This can often mean a loss of the sale – yes, that’s right, you have to start the process all over again.

It’s wise to choose an agent that uses indisputable, comparable evidence to support their valuation of your property in the first instance; rather than waste months being annoyed and disheartened.

Launch correctly

 When listing your property with an estate agent it’s imperative that it’s launched correctly. First impressions count. This is particularly true when selling a property as the initial 4 weeks of marketing are the most crucial to it’s success (another reason to ensure your property is priced correctly).

Because of the importance on this initial period, when putting your property on the market it’s always wise to be mindful of your personal circumstances at the time. If you’re planning on going on holiday for 2 weeks, for example, and can’t give your estate agent access to the property for viewings while you’re away, it’s probably best to wait until you’re home.

Ensure that you are 100% happy with the photographs, videos and descriptions of your property before it goes live; and, to save time later, make sure that your estate agent understands what is important to you and what your boundaries are. For example, do they need to call you before each viewing or can they book as many as needed? Communication is key when putting your property on the market.

 Market right

 This goes without saying: How you market your property can be the difference between selling your home within 24 hours or waiting 4 months before receiving an offer. Make sure you have a pro-active team working for you who know their buyer’s needs and will call them before it even hits Rightmove, because that’s the best form of marketing you can get.

When signing up with an estate agency, it’s important to know where and how your property will be marketed too. There are key digital platforms such as property portals, social media channels, email marketing and so on…and various ways in which your property could be showcased, such as 360 virtual tours, video and photography.

Now what you can do: it’s important to make sure your home looks at its best for any media capture, as well as for viewings. It’s not ideal leaving clutter on the sides or dirty laundry on the floor! Your home needs to be as clean and depersonalised as possible in order for potential buyers to envision how they would make it their own home. You can look for support from a home staging specialist if you want to.

Sims Williams also highly recommended having a ‘for sale’ board erected outside the property. One of the cheapest forms of marketing, yet one of the most effective. A board incites discussion and ‘spreads the word’ locally, whilst also makes it obvious to any out-of-area visitors that your home is for sale.

Sims Williams are independent estate agents in Chichester, Bognor Regis, Arundel and the Six Villages. For advice on achieving the best possible price for your property in a timescale that works for you, book an appraisal with your local branch.

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What our clients say

Letting in Arundel

Very happy with the professionalism and attention to detail provided by Sims Chichester, particularly when dealing with the sensitive and complicated issues which sometimes arise in letting, both for landlord and tenant. Also welcome the speed with which problems have been resolved. An excellent service.
Daniel - Landlord - Aug 21st, 2023

I cannot fault Sims Williams and would recommend them in a heartbeat

The common conception of Estate Agents is that they take a few pictures, write a blurb, publish it, show prospective purchasers around a property, and charge you a fortune for the privilege. From the seller's point of view, that may be how it seems. However, after the sale has actually been agreed, the service provided to the purchaser more than justifies the cost. I’ve recently purchased a property through Sims Williams, and they did so much to help. Ambiguity surrounding a tree preservation order was quashed in a matter of minutes, thanks to them having much more up-to-date information than the council. My survey raised a potential concern about damp. Sims Williams provided a damp expert to go and visit the property and compile a report – again resolving this problem very quickly. Lastly, a purchase further up the chain was causing delays. Sims Williams were constantly checking in with me, assuring me that they were chasing and doing everything in their power to help this complete. Obviously, all of this came out of the fee that would have been paid by the seller, so was effectively free for me. Had I have gone back to my solicitor with all these queries, I dread to think how expensive that bill would have been. Through my experience, I cannot fault Sims Williams and would recommend them in a heartbeat.


I can't praise the Walberton team enough - really wish they had been are agents for selling our property as they were so efficient, organised and the customer service was fantastic. Prompt responses and nothing was to much trouble. Especially Lin - who's calm approach kept me sane and rational!
Lisa J - Buyer - Sep 4th, 2020

Great Service

Having made the big decision to purchase a holiday rental home we can say that Sims Williams helped make the process extremely easy having received the keys within a month of us first viewing! A special mention goes to Tiffany who offered a wealth of local knowledge and information at our initial viewing and helped us make the decision to purchase. Everyone in the office was friendly and accommodating throughout the process and I would certainly not hesitate in recommending them. Thank you!
Katie - Buyer - Aug 2nd, 2021

Couldn't of been happier with the team

John and all the team were fantastic so helpful all throughout the sale highly recommend
Mr & Mrs Haimes- Vendor - Aug 12th, 2022

Fabulous Service Thank you

We bought a wonderful house in Burpham through Sims and must compliment the entire team on their professionalism, follow through and continuous efficiency. Tamsin, Emma, Lynne & Helena, thank you all for your amazing work. House buying is stressful but helped when communication is clear and efficient, Sims excelled in this area. Linda & Mark x
Linda & Mark - Buyers - Nov 29th, 2021

Excellent Service

The whole team and Karen and Calum in particular are very professional and kept me informed throughout a difficult purchase, don’t go anywhere else!
Dave - Buyer - Mar 6th, 2021

Great service

Sims Williams were great with me right from the start of the process through to completion. They were patient in explaining things to me and demystifying some of the jargon as a first time buyer. They were always happy to go the extra mile and add nice touches, such as offering to visit the property to check the kitchen appliances on my behalf when away and giving me a thoughtful complimentary gift on completion. But most importantly they were efficient and got things done. I'd have no hesitation in recommending them and Megan who was in charge of my move was terrific.
Mr Frogley - Buyer -


I needed to rent a property in the Chichester area, while my new house is being built. David Vawdry of the Chichester office made this very easy for me, when I was experiencing considerable delays by my purchaser's solicitor, making it difficult for me to enter into a tenancy agreement. David Vawdry found a very suitable property at very short notice. I moved in several days ago and I am delighted with the property I have rented and have settled in very quickly.
Keith E - Tenant - Oct 5th, 2020


The whole team in Walberton did a fantastic job. Despite a few problems, they worked so hard to get the purchase completed. I was kept informed at all times. Lin in particular worked very hard to ensure the purchase did not fall through.
Dave - Buyer - Dec 7th, 2020